Everything You Need to Know

When people buy a product, they don’t just buy products, they’re buying a solution. So if you were the one to help them with that solution, then that person will look to you as an authority figure in your particular niche. This means that you’re offering them both the business opportunity and your product line.

You have an obligation to be a leader to your group and a trusted authority to your customers. After being in business for a long time, you will have gained a great amount of experience and knowledge that you can document and even sell to your customers and downline.

This gives you the opportunity to become an info product publisher, which can be a very rewarding line of work if you handle it right. And you don’t have to worry about the process of writing or publishing –it’s really simple with modern technology to become a self-published expert on the web.

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Hopefully you now know that you need to write articles for your lenses and other Web 2.0 sites and blogs, because article marketing, or educational marketing is what works in today’s Web 2.0 world…So what’s next?

Well, what the big-money earners do is set up a Marketing Funnel.

First thing’s first. Statistics show that a person must be exposed to an idea at least 7 times before they’re willing to accept it. So instead of writing an entire Squidoo lens or blog post on “why you have to have my MLM” you should start at the beginning.

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