Sell Products on Your Squidoo Lenses

Editor | How to Sell Your Products,Social Media Networks | Sunday, July 12th, 2009

It’s probably more than obvious to most that because you’re a distributor for an MLM company that sells a great product, you would make that product available for sale to your prospects and customers as well.

Unfortunately that is always how everyone thinks in the world of online marketing. More often than not, many network marketing focus solely on recruiting and often forget about one of the most important things in market –the product.

So instead of focusing on just the recruiting, why not go all out and create product sales and/or information pages using a Squidoo lens? Say for example you wanted to sell Sea Aloe vitamins with an MLM program. You would do some keyword searches on “vitamins,” “Sea Aloe,” and “natural vitamin.”

Next, you would take those keywords and create a list of long tail keyword phrases, using the Google Analytics keyword tool.  From that list, you would create a lens on each keyword.

When someone types in “best natural vitamin” into Google your goal would be to be one of the top ten in the SERPs (search engine results pages) so that your Squidoo lens on the topic would come up on the first page of Google results.

Because many people tend to look for a particular vitamin or health product, you could create a review lens about the product or even health benefits of the product you’re promoting, for example.

Once you have your product featured, you can promote it in two ways: one would be to directly advertise the product and list all of its features and leave a “buy now” button on your lens.
This type of lens is perfect for prospects that’ve heard about your product line from a friend, family member or in the news, and would love to know more about it. Sure they may already have a job and have no interest in your business opportunity, but that doesn’t mean they won’t be interested in buying the product itself!

Another way to promote your product that could possibly be even more effective, is by writing articles for your lens that feature the best aspects of your products. For example, if you sell Sea Aloe, then write articles that talk about the ingredients in the supplement and their benefits.
Or try a reverse article. Why would someone need or want antioxidants? Maybe they’re looking for a way to lower their risk of heart disease. You could use the lens to talk about antioxidants and their benefits and introduce the Sea Aloe vitamins and minerals supplement.

All of these lenses you put out there are like Internet real estate, retail properties selling your product, and they don’t cost you a dime. You just a little bit of your time to set them up, then they are out there selling your product for you 24/7 forever.

How I Built My First List

1 Comment »

  1. my squidoo webpages are mostly related to travel and living, next week i’ll make another one*;”

    Comment by Melatonin Side Effect  — October 20, 2010 @ 2:21 pm

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